Henderson County TDA Governance
Information
The Henderson County Tourism Development Authority is the official destination marketing organization for Henderson County, North Carolina.
HCTDA is funded by the 5% occupancy tax collected in Henderson County from overnight stays at local lodging properties. HCTDA does not receive funding from the Henderson County Government general tax fund.
Henderson County ranks 14th out of 100 counties statewide for visitor spending. This results in an annual economic impact of nearly $325 million and sustains more than 2,000 local jobs.
Mission Statement
To position Henderson County as a premier destination by executing authentic and innovative, high-impact marketing strategies, ones that:
• increase overnight stays,
• drive economic growth,
• support our tourism partners,
• and enhance the visitor experience—
while remaining a trusted, well-run, and deeply committed steward for our county.
Authority
Budget
HCTDA Board
Meets the fourth Tuesday of the month at 1 pm (with some exceptions, always publicly announced)
Meetings are typically held at the Hendersonville Welcome Center, 201 S Main Street, Hendersonville, NC.
The public is welcome to attend HCTDA Board meetings. Formally adopted Rules of Decorum for the public, including those who wish to speak, are below.
If you are interested in joining the HCTDA Board of Directors, please contact Michelle Owens.
Board meeting minutes and agendas
How TDA Board Is Appointed
Current TDA Board Members and Terms
Rules of Decorum for Public Attending an HCTDA Board Meeting, Adopted April 2025
Board Members
Richard Rhodes, Chair
WHKP-AM
Term: 2021-2026 / Appointed by Henderson County
Travis Bonnema
Echo Mountain Inn
Term: 2022-2027 / Appointed by Henderson County
Mike Burnett
1898 Waverly Inn
Term: 2025-2030 / Appointed by City of Hendersonville
Roy Dickerson
Baabals Ice Cream Shoppe & Family Grille
Term: 2022-2027 / Appointed by City of Fletcher
Joe Dinan
Oklawaha Brewing Company
Term: 2021-2026 / Appointed by City of Hendersonville
Selena Einwechter
Bed & Breakfast on Tiffany Hill
Term: 2021-2025 / Appointed by Henderson County Chamber of Commerce
David Ford
Kenmure Country Club
Term: 2023-2026 / Appointed by Village of Flat Rock
Julie Hall
WNC Mountain Rentals
Term: 2022-2027 / Appointed by City of Hendersonville
Tina Little
Stone Ashe Vineyards
Term: 2025-2030 / Appointed by Henderson County
Randall Cox (Ex Officio)
Henderson County Finance Department
HCTDA Committees
The Henderson County Tourism Development Authority Committees are comprised of board members and community members who are involved in tourism or community development in some way. Committees meet on a regular basis. Click here to fill out an application to be considered for an open seat on the Marketing, Community Outreach or Grants committee.